Moisturisers vs Serums

Most of us are aware of the importance of hydrating the skin to keep it youthful and healthy, but do you know just what kind of moisture your skin needs?

Most of us use a daily moisturiser, but have you ever considered adding a serum into your routine? It can get a little confusing, especially if you are a strict 3 step kind of gal or guy, meaning you cleanse, tone and moisturise.

While this routine is definitely important for a healthy and happy complexion, your skin can seriously benefit from adding in a serum to your skin regime.

Don’t worry if you aren’t sure where to start, that’s why we have written this article to not only help you understand why you need a serum, but how to apply it for beautiful results!

What’s the Difference Between A moisturiser and a serum?

The first question probably on your mind is why would you need a serum when you already use a moisturiser, and should it replace your moisturiser?

The molecules in a serum are smaller than in a moisturiser, allowing them to penetrate deeper into the pores where they will target your specific skin concerns. Serums are also a lot more concentrated than moisturisers, in fact, serums contain 10 times the active ingredients of a moisturiser! This simply means that serums are better for really addressing skin concerns from fine lines and wrinkles to blemishes and hyperpigmentation.

So now comes the question of whether or not it should replace your moisturiser, and the simple answer is no it shouldn’t. Moisturisers are often better for the day as they are lighter on the skin, whereas a serum is excellent to apply at night when it can work it’s magic while you get your beauty sleep. You should also always follow a serum with a moisturiser to help really lock in the benefits of the serum.

Tips For Applying A Serum

Now comes the fun part; trying out this excellent product for yourself. Follow these simple steps below and you will start to see positive improvements in your skin in no time at all!

1. Always apply a serum to a cleansed skin. Make sure your skin has been exfoliated if you are due for one, so that the serum can really absorb into your pores, rather than sticking to dead skin cells.
   
   
2. Consider spritzing your face with toner before applying, as a serum absorbs better when applied to slightly damp skin.
   
   
3. Pour one pump of our Fresh Start Serum  into the palm of your hand and gently use your fingertips to pat, not rub, into your skin. This serum is rich in powerful nutrients and antioxidants and can be worn alone both morning and night or followed up with one of our Face Fluids.
   
   
4. Allow your serum to absorb for at least 10 minutes before following up with your moisturiser.

It’s as simple as that! A serum is easy to add into your routine, and the results are beautiful!